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Faculty

Lilnabeth P. Somera, PhD

Lilnabeth P. Somera, PhD
  • Full Member
    Population Sciences in the Pacific Program (Cancer Prevention in the Pacific)
    University of Hawaii Cancer Center
  • Academic Appointments

  • Professor, Communication
    College of Liberal Arts & Social Sciences
    University of Guam
  • Adjunct Associate Professor
    University of Hawaii Cancer Center
    University of Hawaii at Manoa

Degrees

  • PhD, Communucation
    Michigan State University
    East Lansing Michigan
  • MA, Speech Communication
    University of the Philippines
    Diliman, Quezon City, Philippines

Research Focus

As a researcher in health communication, Lilnabeth P. Somera focuses on health information processes, and their relationship with cultural factors and media channels. In the current U54 cycle, she is the co-Lead for the Community Outreach Core (COC) and co-Principal Investigator for the Cervical Cancer Screening pilot project. Her leadership in the HINTSP and HIPPY pilot projects has helped inform the design of the Cervical Cancer Screening pilot project as well as the COC. In particular, her team was able to identify barriers to research participation, cultural factors that impact on health information processes, and perceptions of different kinds of health and cancer information sources. They were also able to demonstrate that respondent-driving sampling (RDS) is a viable methodology for collecting data in hard-to-reach populations, such as the Pacific Island populations in Guam and Hawaii, which are typically underrepresented in national surveillance data such as the BRFSS and HINTS.

Selected Publications

  • Badowski G, Somera LP, Simsiman B, Lee HR, Cassel K, Yamanaka A, and Ren J. (2017). The Efficacy of Respondent-Driven Sampling For the Health Assessment of Minority Populations. Cancer Epidemiology, in press.
  • Somera LP, Lee HR, Badowski G, Cassel K. (2016). Health Information Seeking, Source Trust, and Culture: Comparative Analysis of Health Information Trends and Needs between Guam and the U.S. Journal of Health Communication, http://www.tandfonline.com/eprint/4AvNJIQxFPq7sMXCsJPU/full.

Publication list via PubMed

Active Grants

  • L. P. Somera, Co-Leader (U. of Guam), Community Outreach Core; N. Palafox, Co-Leader (U. of Hawaii); Multi-PIs: N. Palafox, C. Vogel, D. Ward, R. Leon Guerrero, and J. Peterson
    NIH (NCI Center to Reduce Cancer Health Disparities)
    2U54CA1432728-06A1
    "U54 Partnership to Advance Cancer Health Equity"
    September 2015-September 2020
  • L. P. Somera, Co-Principal Investigator (Guam); N. Palafox, C. Vogel, D. Ward, R. Leon Guerrero, and J. Peterson
    NIH (NCI Center to Reduce Cancer Health Disparities)
    2U54CA1432728-06A1
    "Pilot Project 1 – Using SMS to Increase Cervical Cancer Screening Rates"
    September 2015-September 2020
  • L. P. Somera, Principal Investigator
    Guam Cancer Trust Fund
    "The development of educational materials for traditional and new media to promote cancer health awareness in Guam"
    May 2016-September 2017
  • L. P. Somera, Co-Principal Investigator (Guam); R. Holcombe, Principal Investigator
    NCI
    5P30CA071789-17S2 & 5P30CA071789-17S2
    "P30 Supplemental Grant - Administrative Supplements for NCI-designated Cancer Centers to Support Population Health Assessment in Cancer Center Catchment Areas"
    July 2016 - June 2017 (extension in progress)